21 articles
Omer Bar-Tal is the CEO of Dalet Labs. Dalet Labs Dalet Labs, an AI commerce startup, is coming out of stealth mode with a $7 million pre-seed round. It's launching…
The adtech industry has a plan to mitigate the effect of the ad tracker crackdown implemented by John Ternus' Apple. It might only be a temporary fix. Benjamin Fanjoy/Getty Images…
Former AKQA global chief creative officers Hugo Veiga and Diego Machado have launched !F Creative Capital. Jennifer Smith A version of this post appears in CMO Insider. Sign up for…
McDonald's is exiting the World Cup. Patrick Smith - FIFA/FIFA via Getty Images A version of this post appears in CMO Insider. Sign up for Business Insider's marketing newsletter .…
E.l.f. Beauty hosted an influencer activation at Coachella. VALERIE MACON / AFP via Getty Images Influencer marketing can be messy and unpredictable. We asked top creator marketers about the main…
Visa CMO Frank Cooper III is freshening up the company's look. Jason Mendez/Getty Images for The Whitaker Peace & Development Initiative Visa is rolling out a new "V" to pop…
Azoma, cofounded by Timur Luguev and Max Sinclair, just raised $11.2 million in Series A funding. Azoma Azoma helps brands get their products discovered by AI shopping agents. Its platform…
Baby boomers, like this baby right here, often find influencers … annoying. Debrocke/ClassicStock/Getty Images A version of this post appears in CMO Insider. Sign up for Business Insider's marketing newsletter…
Scott Larson is joining OpenArt AI as its VP of brand marketing. He first experimented with the platform to create a short film starring a stick of butter about to…
Mark Zuckerberg's Meta has blocked Shou Zi Chew's company, TikTok, from advertising in some markets. Finn Gomez/Getty Images; Shawn Thew-Pool/Getty Images TikTok is moving on quickly after losing access to…
Ameresco CMO Leila Dillon has been shaking up the energy solutions provider's AI visibility strategy. Ameresco A version of this post appears in CMO Insider. Sign up for Business Insider's…
Substacker Erika Veurink hosted a pop-up vintage sale for her readers at Rothy's. Courtesy of Rothy's A version of this post appears in the CMO Insider: Creator Brief newsletter. Sign…
@Apple/YouTube Apple's latest ad, featuring a chaotic family scene, has viewers and ad pros divided. Some viewers said the ad for its HomeView device was stressful, while others found it…
Creator Authority is joining Billion Dollar Boy. Pictured: Creator Authority's Brendan Gahan and Cassie Jackson with Billion Dollar Boy Group CEO Ed East. Billion Dollar Boy Group A version of…
Othello, cofounded by Jared Zelman and Raphael Assor, just raised an $8 million seed funding round. Othello Othello gives salespeople real-time, AI-powered recommendations to improve their sales calls. It uses…
The launch of the Bilt Locals merch collection is part of a strategy to turn customers into willing brand ambassadors. Bilt A version of this post appears in the CMO…
Sophia Sesto is Poppi's VP of culture. Photo Credit: Sophia Sesto If you're lucky, scrolling through TikTok could be part of your job. Sophia Sesto, Poppi's VP of culture, is…
