Demo creative for Header leaderboard (728x90)

College tuition just hit a surprising milestone. It’s not what you’d expect

Fast Company
Image: Fast Company

Here’s something that might seem unbelievable: The cost of attending college has actually become cheaper in the past decade.

Between the 2016-2017 and 2026-2027 academic years, the average tuition and fees declined 8.3% for in-state students at public four-year colleges and universities after adjusting for inflation , according to a new report from the College Board . The decline was even starker at public community colleges, where the average inflation-adjusted tuition and fees fell by 12%.

Dialing in on this academic year, the New York-based nonprofit likewise found that the increase in average tuition and fees was rather measured, with increases ranging from 2.4% for students attending public two-year colleges to as high as 3.7% for students attending private nonprofit four-year colleges. But those increases aren’t adjusted for inflation—and the consumer price index rose at an annual rate of 3.7% in September, according to the most-recent reading from the U.S. Bureau of Labor Statistics.

“This year’s tuition increases continue a pattern we’ve seen for more than 10 years,” Jennifer Ma, executive director of policy research at College Board, said in a statement . 

But as parents and students can attest, such trends may not feel like much consolation. For this academic year, the total price tag—inclusive of tuition and fees, along with housing, books and transportation—topped $100,000 at 16 different institutions ranging from Harvey Mudd College to the University of Chicago to the University of Southern California, according to data The Princeton Review recently provided to CNBC . 

But some private colleges are bucking that trend, as The Wall Street Journal recently reported, by slashing tuition prices or finding other creative ways to reign in costs. The College Board similarly found that the net amount a vast majority of students are paying is far less than published prices, as grants, scholarships and other forms of financial aid are reducing costs.

“About 70% of full-time undergraduate students receive grant aid that reduces the actual cost of attending college,” Jessica Howell, vice president of research at College Board, said in a statement. 

WHERE COSTS ARE RISING

Where students are really feeling the pinch of attending college is with all of the other expenses that come with it—including housing , food, books, supplies and transportation. Those living expenses may even dwarf the cost of tuition and fees, as is true for many students attending public institutions.

Living expenses tally up to an average of nearly $18,000 this academic year for students commuting to community colleges to as much as $21,000-plus for those students living on-campus at private nonprofit four-year colleges.

College students, like everyone else, are grappling with an affordability crisis that’s seen many institutions establish on-campus food pantries . A 2024 report from the Government Accountability Office found that nearly one-in-four students, or 23%, experienced food insecurity in 2020. 

By and large, however, trends point to students and parents better managing the costs of attending college as the College Board report found that there’s been a decline in the amount families have borrowed to cover college costs, along with a decline in the average cumulative debt among bachelor’s degree recipients. So even though the sticker shock of tuition prices can be overwhelming, that’s why it’s important they understand the actual cost of attending college, according to Howell.

 “Families need clear net price information early in the college application process,” she said.

Demo creative for Between results (336x280)