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Firmly Lands $15 Million as Investors Back the Merchant Side of Agentic Commerce

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AI agents are becoming a new place to shop faster than merchants can plug into them. Analysts expect AI-driven traffic to U.S. retail sites to grow 130% year over year this holiday season. But every AI assistant, marketplace, social platform and agent framework has its own way of asking a store what it sells and […]

The post Firmly Lands $15 Million as Investors Back the Merchant Side of Agentic Commerce appeared first on PYMNTS.com .

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