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CarParts.com Launches Loyalty Program to Fuel Growth Phase

PYMNTS
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CarParts.com has launched its first points-based based loyalty program as it shifts its focus to growth after largely completing its restructuring, CEO David Meniane said Thursday (Oct. 29) during a third quarter earnings call. Meniane said this initiative to deepen the company’s loyalty ecosystem is a key part of CarParts.com’s move “from defense to offense.” […]

The post CarParts.com Launches Loyalty Program to Fuel Growth Phase appeared first on PYMNTS.com .

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